Kate Middleton and Prince William have no option but to compete with Prince Harry and Meghan Markle in terms of their online presence, a royal expert claims.
Kate Middleton and Prince William are often pitted against Meghan Markle and Prince Harry. That was not the case before the Duke of Sussex found his wife and build his own family. At present, the Cambridges are expanding their social media presence while the Sussexes’ fans are waiting for their return to the online world.
Kate Middleton and William have to step up
Prince Harry and Meghan Markle are among the most popular royals when they were still in the U.K. Their popularity has since dropped after moving to the United States. However, many are still rooting for them.
The Sussexes’ popularity has already affected the future king and queen. So, Prince William and Kate Middleton have to exert an effort so as not to be overshadowed by Prince Harry and Markle.
According to royal expert Katie Nicholl, the Queen encouraged the Duke and Duchess of Cambridge to step up the plate. Her Majesty reportedly wanted them to become high-profile and be the frontline royals during the pandemic. Their efforts were not in vain as they were seen doing significant works and have since become even more popular.
“William and Kate had no option but to turn things around and really inject some rocket fuel into this because if they did not then there was the real risk that they really would be overshadowed by Harry and Meghan across the pond,” Nicholl was quoted by Express as saying.
Royal expert Emma Jones added that the Cambridges’ social media presence was heavily managed.
William and Kate joined YouTube
Prince William and Kate Middleton launched their own YouTube channel in May. The move sparked different reactions from social media users.
Some were excited because they knew that they would see more of the Cambridges. However, many also criticized the couple because, for them, the future king and queen were following Prince Harry and Markle’s footsteps.
Others felt that there was a “double standard.” They were convinced that if it were Harry and Meghan who joined YouTube, the pair would definitely receive an intense backlash.
But Prince William and Middleton’s fans defended them saying, they were doing the right thing. The Cambridges reportedly know how to balance royal life and domestic life unlike the Sussexes.
Image used courtesy of ITV News/YouTube Screenshot