Mila Kunis and Ashton Kutcher recently sold their quarantine wines and raised a million dollars for charity.
With the ongoing threat brought by the pandemic, a lot of Hollywood stars and celebrities offered their help to charities. Additionally, it is not new for celebrities to raise funds to fight the infection.
The Hollywood couple, Mila Kunis and Ashton Kutcher, recently appeared on Jimmy Fallon’s The Tonight Show as guests. Mila and Ashton revealed their plan of donating and supporting individuals and frontliners affected by the pandemic. The couple turned their love for drinking wines into charity support.
Mila and Ashton’s wine charity was a success
Just last month, the couple launched their wine charity in which the proceeds will go directly to pandemic support. The couple explained to Jimmy Fallon that they sold 2,000 bottles of wines, and people are continuously buying them.
— ashton kutcher (@aplusk) April 19, 2020
The Killers actor asserted that they sold the wines through posting a video online, and it was an overnight success. The couple initially bought 2,000 bottles because they are not sure if people would buy them.
“You have to do an allotment of cases. You have to pre-order juice. So we were, like, let’s just play it safe,”. “We bought 2,000 cases.”
The couple also mentioned that the promotion of selling the wines was only done through the video posted online. Moreover, they did not expect that they would completely sell their wines online, and they had to buy more.
Where did Mila Kunis and Ashton Kutcher get the initiative for wine selling
Talking to Jimmy Fallon, the couple revealed that the wine selling initiative came from having nightly face-time dates with friends. Because of their constant dinners and wine-drinking sessions, they decided to try to sell them and, in return, raise enough funds.
— ashton kutcher (@aplusk) May 5, 2020
Mila and Ashton partnered with Nocking Point Wines since the couple wanted to create their brand. Fortunately, Nocking Point Wines responded with optimism, and the wines are created. Ashton added that they received the labels, trademarks, and samples within three weeks. As a result, the wines reached many homes, at the same time, produced funds.
Mila Kunis and Ashton Kutcher’s quarantine life
While talking to Jimmy Fallon in The Tonight’s Show, Mila and Ashton shared on teaching and homeschooling their kids, Wyatt and Dimitri. Mila is fond of teaching her kids from energy to architecture.
As part of Fallon’s games, Ashton and Mila tried to play Voice Swaps. Mila constantly wiped her tears as Kutcher answered the question for her.
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