Fans of Manchester City Football Club (Man City) players Jack Grealish, Ruben Dias, Ilkay Gündoan, and Alex Greenwood will have an exclusive metaverse experience with their favorite players as they partner with OKX for the OKX Collective.
Metaverse experience for Man City fans
Fans who visit the OKX Collective will be treated to unique experiences based on the playing styles and personal interests of each of the four of their favorite players. These contain special training content, music, and digital experiences based on NFT.
OKX Chief Marketing Officer Haider Rafique said the crypto exchange introduced the “elite footballers” to its newly-established metaverse to let the fans experience it first-hand.
“Web3 has the potential to be bigger than everything that came before it, and this is just a taste of the incredible experiences it stands to enable. Let me take this opportunity to welcome Jack, Ruben, Ilkay, and Alex to both the OKX family and the incredible world of Web3!”
All winners in OKX Collective
Grealish, for his part, said that their team and OKX are both winners in this partnership.
“Combining football and the metaverse brings fans closer to the action. I’ve had a lot of fun bringing my digital profile to life with the support of the Club and OKX,” Grealish said.
Dias said that he is happy with OKX Collective as it gave his fans a glimpse into how he prepares for matchday, saying “I hope to showcase the power of the metaverse and continue learning in this fast-moving space.”
Not the only personalities to partner with OKX
The four famous players are not the only celebrities partnering with one of the world’s leading technology and Web3 companies as McLaren Racing Formula One driver Daniel Ricciardo also teamed up with the crypto exchange last year.
The OKX Collective is a one-of-a-kind virtual metaverse environment that gives fans access to exclusive content, experiences, and incentives from a number of their favorite Manchester City players.